Digital Marketing

Program Description

2-Months Digital Marketing training program is planned for entire trainees by industrial & marketing experts having maximum experience in the Marketing field, the YETP training program based on a practical and hands-on learning environment.

Digital marketing is the component of marketing that utilizes the internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

A Short Description

Digital marketing is the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers. Digital marketing is advertising delivered through digital channels. Channels such as social media, mobile applications, email, web applications, search engines, websites, or any new digital channel.

Why digital marketing is important?

The importance of digital marketing is that you can easily track and monitor your campaigns. When you invest time and money into your campaigns, you want to know that they are working. Digital marketing makes it easy for you to track your campaigns, which allows you to adapt and drive better results. A campaign can track the defined goals and helps with analytic data which can be vital to scale and optimize the campaign in a better way.

Job Market of Digital Marketing:

Digital Marketing will remain as the most powerful way of marketing in the future. The importance of digital marketing has opened numerous doors for individuals with the intention of pursuing careers in the field. In fact, digital marketers were the most hired persons by companies in 2015 according to Smart Insights. By 2020, experts in this area will be the most influential and with good reason. A report into hiring trends reveals growing demand for digital marketing skills. The most in-demand expertise was digital advertising (45%), content creation and curation (42%), and content strategy (39%). This upsurge reflects the growing importance of marketing to a company's bottom line.

Learning Outcomes:

Simplification

General introduction to Digital Marketing Program
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Mr. Sami

YETP Master Trainer

Mr. Sami is Social Media and Digital Marketing Expert, E-Commerce Specialist, Trainer, and Consultant. He has around 4 years of experience in the field of Marketing and specialized in Digital Marketing. He has experience in managing small budget campaigns for huge budget campaigns on social media marketing and search engine marketing. He has managed campaigns for startups, TV Channels, TV Channel Programs, Businesses, Brands (Men's Clothing, Intl. Food Chains), SME's, Celebrities, Digital Products, Educational Institutes. Google AdWords Certified. He is specialized in Social Media Marketing (Facebook, Twitter, Instagram, and LinkedIn) and Google AdWords (Search, Display, and Mobile Advertising).